What’s new: D’ORÉ PRIVE

Estimated reading time: 6 minute(s)

D’ORÉ is a high end fashion retailer in Sandton, and with brands like Zuhair Murad, Cavalli, Elie Tahari, Emilio Pucci, Rupert Sanderson and Escada there is no wondering who the store caters to… They have a new programme launching soon that I thought I’d share with you.

Called D’ORÉ PRIVÉ the Loyalty Programme which offers a personalised shopping experience amongst other things, fortifies the brand’s reputation as the the most exclusive luxury shopping experience of its kind in Africa, putting it in line with the most renowned luxury department stores in the world.
As with all things D’ORÉ, D’ORÉ PRIVÉ is an exclusive membership, by invitation only.

The invitation will be extended to a select few of D’ORÉ’s most valued customers in recognition of their ongoing patronage. The D’ORÉ PRIVÉ Loyalty card will reward customers every time they shop and will be a combination of a store card and a credit card.

D’ORÉ further hopes to afford its loyal customers only the best in personalized service with exclusive value-added services such as complimentary alterations and delivery, and exclusive previews to new collections, which will add to its already service-focused store environment.

In summary, the programme comprises 2 tiers:
Gold Tier
This is for spend up to R200,000 per annum (minimum spend of R50,000 per annum is required to qualify). In this tier, customers will receive the equivalent of 2% of their purchases back in the form of a credit; and

Black Tier
This is for spend above R200,000 per annum. In this tier, customers will receive:

  • the equivalent of the gold tier for spend up to R200,000 per annum;and
  • thereafter the equivalent of 5% of their purchases back in the form of a
  • credit for spend over R200,000 per annum.
  • In addition to the above, D’ORÉ PRIVÉ members will qualify for:
  • an ongoing loyalty recognition in that credits will continue to accumulate and be credited to you each month;
  • exclusive previews to all new collections;
  • free alterations on any D’Ore purchases in the 6 month period following the purchase
  • free in-house personal stylist appointments
  • free parking at Sandton City anytime you make a purchase a tour store
  • 12 months to use their credit.

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